This topic is very interesting to me, and I've very intentionally kept my nose out of it.
For those who don't know me well enough to understand where I'm coming from here, I'll just quickly address that: I started making pipes about 5 years ago. Started out making ugly pipes, as we all do. Sold them for nothing, covered material costs. Kept at it. Talked to pipe makers, worked very hard at understanding what makes pipes look nice, what a "well carved" pipe is supposed to be, and yet tried to balance all that with my own ideas or "style". This is slippery ground. Over five years or so, I've sold a few hundred pipes, I don't really keep track, but when I look at all the briar I've gone through.... it's surprising. I'm now in the second category that RD posted;
- Pipemaker is well-known and has a strong reputation for reliable high quality, a recognisable style, perhaps a signature shape or two, is collected and sought after by some buyers, and gets talked about on forums like this - $250 to $350
I never EVER thought I'd get that far doing this. Never in my wildest dreams. (Complacency sets in!)
What I've learned is that on one hand, you have to treat people fair (and I don't think I've ever over-priced my pipes, ever), and yet on the other hand, you can produce a brilliant pipe and if you under-price it, a whole segment of the collecting population will ignore it.
I have very literally taken pipes and listed them for what I think are ridiculously high sums, and almost every time, they sell really fast. REALLY fast. Now, these are good pipe, don't get me wrong. But either I underprice all my work all the time by hundreds of dollars (I really don't think so) or some percentage of the collecting crowd EXPECTS a good pipe to cost a certain amount. Likewise I've sent some really good pipes to people for 200 bucks and the comments I get back are "Yeah it's fine." where if I sell a pipe to someone for 375 almost always they rave about it. So expectation and perceived value actually work FOR the artisan carver some of the time. And a fellow would be foolish (as a businessman) to ignore that. I ignore it because I do this for fun - I'm another of these guys who makes outrageous daily sums of money simply because I have 15 years of experience, 10,000 in portable tools, and a truck and a trailer.
Perceived value and reputation. That's it. That's all. All you have to do is make about 1000 really wicked pipes that everyone likes and you've got it made. :twisted:
There's one other aspect of this whole conversation that has been basically ignored, and that is the relationship between carver and collector which can only exist in the solo artisan/buyer realm. If you want a Castello - wait around until one you like shows up. If you want a pipe 7" long with a certain finish.... just phone up Rad and get it made. People under-value this ability, and underestimate how difficult it is for the pipe maker to make a pipe "just so". It's far easier to work with a piece of briar and "get what you get". Making a pipe some particular way is really difficult and often involves total failures of the materials at hand and a restart from scratch. Not every block will produce any particular pipe. You can have your choice of stem material, texture, color.... that's all worth something. The comments of "I'd own more Castellos but I hate Lucite" are no more. Now you can own a very Castello-like pipe and have vulcanite on the business end.
Guys who buy from me over and over do so not because I'm so pretty, not even because my pipes are so vastly superior to anyone else's - it's that they can email me, tell me what they want, and I'll try to make it happen for them. The last guy who commissioned a pipe from me gave me a "something like this" approach on design and specified 17.5 mm at the button (which I think is too tall but it's your pipe bozo :twisted: ). I can do that. And because he likes a 17.5 mm fishtail, he's going to like the pipe. And if the stem falls out and the briar cracks.... all he has to do is phone me and say "Todd, there's an issue with this pipe." and I'll break the world to fix it for him, because I care that much about my pipes, his experience, and my reputation. You know who I farm out my warranty work to? No one.
So I encourage you all to experience this end of the pipe-smoking, er, experience. Find a carver whose work you like at a price you like, get a pipe from him, smoke the hell out of it, offer the maker some criticism, give him the good the bad and the ugly, and find out how much fun it is to know a carver, how special it can be for both parties to form that bond. It enhances the experience for everyone.
Dammit, I've convinced. Prices just went up. :elephant: